social media

  • Speaking at the stART.09 Conference

    As I mentioned in my last blog post, good things are brewing. The first one I can tell you about is my speaking engagement at the stART.09 Conference in Duisburg, Germany on September 25. A while ago, I got in touch with Christian Henner-Fehr of the Kultur Management blog, as I detailed in a blog…

  • Social media, money and the mission statement

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    During last week’s League of American Orchestras conference, I was following the session on social networking on Twitter. Mark Pemberton, who tweets @aborchestras, asked where the “business” is in social media. In a blog post on the League’s conference blog, he wrote: I found today’s Social Networking session interesting up to a point. But Russell…

  • A German orchestra and social media: Philharmonie 2.0

    When I wrote the blog series and e-book on Orchestras and New Media, I looked almost exclusively to the English-speaking world. But there are some really interesting things happening in the rest of the world. On Twitter, for example, I’m following some classical music organizations from the Netherlands, including @radio4nl and @muziekgebouw. And a short…

  • An interview with Miss Mussel of #operaplot fame

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    Classical music can go viral too. And you can thank Miss Mussel for that. Who, you ask? Just follow her @missmussel on Twitter and read her blog The Omniscient Mussel. Alternatively, she is known as Marcia Adair, a Canadian freelance classical music journalist. Marcia started the #operaplot craze, where tweeting opera fans summarize an entire…

  • Orchestras and New Media: A Complete Guide

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    After the blog series and presentation on orchestras and new media, I have just finished an e-book called “Orchestras and New Media: A Complete Guide.” In this book, I look at the current print environment and arts coverage, followed by the new media revolution and what it means for orchestras. Alongside a description of tools…