Orchestras and New Media

  • Orchestras and New Media: A Complete Guide

    , , ,

    After the blog series and presentation on orchestras and new media, I have just finished an e-book called “Orchestras and New Media: A Complete Guide.” In this book, I look at the current print environment and arts coverage, followed by the new media revolution and what it means for orchestras. Alongside a description of tools…

  • Orchestras and New Media: The Presentation

    Following my blog series “Orchestras and New Media” I created a presentation (now on to an e-book). This is version 1.0 and I hope to get comments, feedback and suggestion, so that version 2.0 will be fitter, happier, more productive. Orchestras and New Media View SlideShare presentation or Upload your own. (tags: relations public)

  • Online Media Room

    ,

    Most orchestras already publish their press releases online; some even distribute them through RSS. But surprisingly few organizations have a complete online media room. The executive summary of the Nielsen Norman Group’s “Designing Websites to Maximize Press Relations” report is an excellent starting point for anyone setting up an online media room. The report found…

  • Other New Media Tools

    There are hundreds, if not thousands, of other new media tools. The trick is finding out which tools work for your organization and which tools are being used by a possible target audience. I wanted to highlight four other services not mentioned before: SlideShare Organizations frequently have to share and present their ideas. Microsoft PowerPoint…

  • Content Communities, Social Bookmarking and Tagging

    Tagging is the core social element of many Web 2.0 services. The buzzword for this phenomenon is “folksonomy,” which translates to “user generated classification.” Participation is very easy and tagging data is used in new ways to find information. Organizations can create special tags to keep track of conversations and give an opportunity to content…