networked nonprofit
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First reflections on #askaconductor
Wow. That was a whirlwind. Last night, we finished up the more than 30-hour marathon of #askaconductor. It kicked off at 8:30 am Australian Eastern Standard Time with conductor Warwick Potter answering questions for the Queensland Symphony Orchestra in Brisbane and it more or less ended shortly after midnight Eastern Standard Time in the United…
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Abundance, eager hands and #askaconductor
In less than two days, #askaconductor will officially kick off. Australians will be the first to the scene, as their December 8 starts 16 hours ahead of New York. The current participant count stands at 43 conductors, including former New York Philharmonic music director Lorin Maazel! I’m pretty stoked. This morning, Beth Kanter graciously published…
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Imagined, online communities
One of the key elements of social media is “the community.” Without a community, there wouldn’t be a social in social media. But what exactly is this community? In my post on a fictional online community manager position on the Orchestra Revolution blog, Jean Shirk, public relations manager at the San Francisco Symphony, posed some…
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A Twitter follower is worth $0.24
The title of this blog post is of course a wildly inaccurate claim. How did I get to the number? In my small-scale “free agent” crowdfunding experiment for the Nashville Symphony Orchestra, I ended up with $235 from 1,000 followers by the deadline. That translates to $0.24 per follower. The goal was $1,000, or one…
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Notes from the #acso2010 conference
I just returned from San Francisco, where I presented in a seminar on social media at the annual conference of the Association of California Symphony Orchestras. I was invited by seminar moderator Oliver Theil, public relations director at the San Francisco Symphony Orchestra. My co-presenter was–and I still get goose bumps saying this–the venerable Beth…
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