interview
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Gig/International Arts Manager looks at social media in classical music
A little while ago, I got a message from Clare Wiley, a reporter at Gig/International Arts Manager magazine. She was writing a story on social media and classical music organizations and wanted to ask some questions. The article was published this week, but you will have to get a subscription to have a read. Where…
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A response to Symphony Magazine’s article on social media
The March/April issue of Symphony Magazine takes a look at social media and how orchestras around the country are using it. I was flattered to be contacted due to the Orchestras and Social Media Survey that was published around the article deadline. The main point I was trying to get across was that orchestras are…
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Staffing social media at the Vancouver Opera
The whole world is watching Vancouver right now. Let’s hope the world also takes some time to check out the Vancouver Opera, which is celebrating its 50th anniversary this year. When I published the findings from my Orchestras and Social Media Survey, no orchestra had indicated they had dedicated personnel for social media. Just a…
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An interview with Miss Mussel of #operaplot fame
Classical music can go viral too. And you can thank Miss Mussel for that. Who, you ask? Just follow her @missmussel on Twitter and read her blog The Omniscient Mussel. Alternatively, she is known as Marcia Adair, a Canadian freelance classical music journalist. Marcia started the #operaplot craze, where tweeting opera fans summarize an entire…
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