Research & Projects

Orchestras and Social Media Survey

There has never been a comprehensive, industry-wide look at if and how orchestras are using social media. I sent around a survey to orchestra marketing, communications and web managers in October and November, 2009. The survey was designed to collect details about the state of social media, ranging from budget size and time allotment to attitudes and goals.

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Archived series of posts
» Dutch Perspective Orchestras and Social Media Survey

Orchestras and New Media: A Complete Guide

Seeing the decline in traditional arts coverage and the proliferation of culture, brands and media, the inevitable, it seems, is an increase in participation, openness and connectedness with your community, invigorating the conversation about the arts. And social media is here to help.

Written in April 2009, this ebook guides you through the social media landscape, covering social technologies from blogs to social networking.

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» Dutch Perspective Orchestras and New Media

#askaconductor on Twitter

#askaconductor was the first askthemusicians.com Twitter event. On December 8, 2010, more than 60 conductors from around the world—including former New York Philharmonic music director Lorin Maazel—came together for a 30-hour marathon Twitter conversation, engaging with fans, first-timers and complete strangers.

Download a PDF of the complete #askaconductor report

Archived Web site
» Ask the Musicians #askaconductor