Posts Tagged ‘ TAFTO ’

On purpose, change, structure and relevance

June 22, 2010

TweetAn interesting question from the League of American Orchestra, which had its annual conference just last week. Unfortunately, I couldn’t go, but that doesn’t preclude me from chiming in (I did here, here and here). In addition, the opening session was broadcasted and recorded. Find it here. The question was “what is the most...
Read more »

Tags: , , , , ,
Posted in Culture | 7 Comments »

Making the conference rounds

May 20, 2010

TweetJust a couple of days ago, I marked my seven-year anniversary of living in the United States. That is more than a quarter of my life. Nearly five of those seven years, I have been blogging (I launched the first version of Dutch Perspective in September 2005). The first three years weren’t focused. I...
Read more »

Tags: , , , , , ,
Posted in Across the board, Communications, Culture, Social Media | Comments Off

Take A Friend To the Orchestra: Flip the Funnel

April 15, 2010
Take A Friend To the Orchestra: Flip the Funnel

TweetThis week, Drew McManus’ Take A Friend To the Orchestra 2010 kicked off on his Web site Adaptistration. I was invited to write a guest contribution this year and was immediately inspired by a book I was reading: Joseph Jaffe’s Flip the Funnel: How to Use Existing Customers to Gain New Ones. So, head...
Read more »

Tags: , , ,
Posted in Communications | Comments Off