TweetWow. That was a whirlwind. Last night, we finished up the more than 30-hour marathon of #askaconductor. It kicked off at 8:30 am Australian Eastern Standard Time with conductor Warwick Potter answering questions for the Queensland Symphony Orchestra in Brisbane and it more or less ended shortly after midnight Eastern Standard Time in the...
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TweetIn less than two days, #askaconductor will officially kick off. Australians will be the first to the scene, as their December 8 starts 16 hours ahead of New York. The current participant count stands at 43 conductors, including former New York Philharmonic music director Lorin Maazel! I’m pretty stoked. This morning, Beth Kanter graciously...
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TweetA little while ago, I got a message from Clare Wiley, a reporter at Gig/International Arts Manager magazine. She was writing a story on social media and classical music organizations and wanted to ask some questions. The article was published this week, but you will have to get a subscription to have a read....
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TweetMany technologically savvy nonprofits and nonprofit social media marketers have been anticipating the launch of Jumo, a social networking site for nonprofits and causes. Yesterday, the Beta version officially launched. The project was started by Chris Hughes, one of the Facebook founders and the chief digital organizer for Obama’s presidential campaign. This fact, and...
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TweetI had the privilege of speaking at some conferences this year. No matter where I go, people are always asking for case studies, best practices and examples. I can talk about strategy and objectives all I want, but I notice people get most excited about that little tidbit of information that points to something...
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TweetA month or two ago, museums and galleries around the world participated in a Twitter event called Ask a Curator. The hash tag #askacurator became a top trending topic on Twitter on the day of the event. I asked some questions myself and was amazed at the speed of response from the Van Gogh...
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TweetYou might have heard about the Detroit Symphony Orchestra labor dispute. It’s not going particularly well. In fact, it’s getting downright ugly. Violinist Sarah Chang—originally scheduled to appear with the orchestra before it went on strike—backed out of a replacement recital after allegedly receiving threatening messages for crossing the picket line. This post is...
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TweetMalcolm Gladwell takes social media activism to task in a new article in the New Yorker. In “Small Change: Why the revolution will not be tweeted,” Gladwell argues that the weak personal ties in social media, as opposed to strong ties in real world settings, and a Wikipedia-like network of supporters, as opposed to...
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TweetThis September marks my five years of blogging (Mashable only beats me by a couple of months; read a nice roundup of the last 5 years of blogging from their perspective). I just returned from the stART.10 Conference in Duisburg, Germany, where I delivered a keynote address last Friday. I now realize the presentation...
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TweetOne of the key elements of social media is “the community.” Without a community, there wouldn’t be a social in social media. But what exactly is this community? In my post on a fictional online community manager position on the Orchestra Revolution blog, Jean Shirk, public relations manager at the San Francisco Symphony, posed...
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Dutch native Marc van Bree is a well-rounded marketing communications professional with more than 7 years of experience strategically communicating—on and offline—in a rapidly changing media environment. Visit mcmvanbree.com »
