Archive for November, 2009

Search engine marketing and orchestras: part 2

November 10, 2009

The third class went a little deeper into natural search. I think it’s important to first reiterate some important matters. Search engine optimization (SEO) is not an overnight process; it might take 6 months for your efforts to show any results. The goal of SEO is to be the Web page with the most...
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Search engine marketing and orchestras: part 1

November 5, 2009
Search engine marketing and orchestras: part 1

This week, I started my second class in the Integrated Marketing certificate program at the University of Chicago’s Graham School. This one’s on search engine marketing, taught by David Gould of Resolution Media. Last night’s class delved a little into natural search and search engine optimization and there were some interesting points that I...
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Featured Posts

Orchestras and Social Media Survey: Key Findings and Full Report

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Last Friday, I introduced you to the Orchestras and Social Media Survey. Today, the full report is available for download. You can download the...
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Classical music on Twitter

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Last updated: 10/23/2009 – 8:00 a.m. (CST) (Lists moved to new address; update forms changed: see below) Inspired by Amanda Ameer’s post on classical music...
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After the blog series and presentation on orchestras and new media, I have just finished an e-book called “Orchestras and New Media: A Complete...
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