I always stress measuring impact and results in social media planning. That’s why I was curious to see what exactly happened this past week. Last Friday, I posted the first list of people and organizations in classical music on Twitter, followed by a Twitter update. I know lists tend to be popular, but this...
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Archive for October, 2009
The aftermath: measuring results from the Twitter list
Classical music on Twitter
Last updated: 10/23/2009 – 8:00 a.m. (CST) (Lists moved to new address; update forms changed: see below)
Inspired by Amanda Ameer’s post on classical music publicists on Twitter and Beth Kanter’s query on a list of arts twitterers, I gathered a preliminary list of more than 150 twitterers in the classical music scene.
I intend to...
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Recording of stART.09 Conference presentation
On September 25, 2009, I spoke, remotely from Chicago, at the stART.09 Conference in Duisburg, Germany. I mentioned that on my blog here. It took me a while, but I just re-recorded the presentation and uploaded it to SlideShare, as a slidecast. I’m not entirely happy with it, I think things get a little...
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Adaptistration’s annual Web site review
The ever-thorough Drew McManus has once again shown that his Web site Adaptistration is the place to be for orchestra managers. This year’s Orchestra Web Site Review has an in-depth analysis of American and Canadian orchestras and their sites.
Particularly interesting, I thought, was today’s post on the comparison between American and Canadian sites. Overall,...
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