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Social media, money and the mission statement

By Marc

During last week’s League of American Orchestras conference, I was following the session on social networking on Twitter. Mark Pemberton, who tweets @aborchestras, asked where the “business” is in social media. In a blog post on the League’s conference blog, he wrote:
I found today’s Social Networking session interesting up to a point. But Russell… »

Notes from Making Media Connections 2009

By Marc

On Wednesday and Thursday of this week I attended the Making Media Connections 2009 conference, hosted by the Community Media Workshop. I haven’t attended a whole lot of conferences, so this was a good reminder of the importance to talk to and learn from others.
Day… »

A German orchestra and social media: Philharmonie 2.0

By Marc

When I wrote the blog series and e-book on Orchestras and New Media, I looked almost exclusively to the English-speaking world. But there are some really interesting things happening in the rest of the world. On Twitter, for example, I’m following some classical music organizations… »


An interview with Miss Mussel of #operaplot fame

By Marc

Classical music can go viral too. And you can thank Miss Mussel for that. Who, you ask? Just follow her @missmussel on Twitter and read her blog The Omniscient Mussel…. »

YouTube Symphony, Susan Boyle and the hero’s journey

By Marc

It’s been nearly two weeks since the YouTube Symphony project culminated at Carnegie Hall. But really, was it a culmination?
The New York Times reviewed the concert fairly positively. Anthony Tommasini… »

Changing the rules of engagement

By Marc
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Journalist Tom Jacobs published an interesting article on the Miller-McCune Web site yesterday entitled “Will Critique Work for Food,” an article on the future of arts journalism. I wrote about… »

Happy Birthday, Lincoln, Darwin.

By Marc

Lincoln and Darwin both turn 200 today. Visiting Springfield and subsequently the Lincoln Museum, Library and Memorial a few years ago was truly awe-inspiring. And I recently visited Darwin’s memorial… »

Mark Ragan’s Social Media Boot Camp

By Marc

Last Thursday, I was happy to sit in on Mark Ragan’s "Social Media Boot Camp" after getting an invitation through work. It was a great introduction to social media, focused… »

Dell XPS, Gmail, Thunderbird and Windows Live Writer

By Marc

This is more of a test than an actual blog entry. I am getting used to my new Dell XPS M1530 and am trying out Windows Live Writer.
As I’m setting… »

Featured Posts

Orchestras and New Media: A Complete Guide

By Marc

After the blog series and presentation on orchestras and new media, I have just finished an e-book called “Orchestras and New Media: A Complete Guide.”… »

The ten best ideas in classical music online

By Marc

A little over a year ago, I wrote about R.E.M.’s ventures into social media, allowing fans listen to their new album before its release and… »

CSO Twitter and Facebook Case Study

By Marc

In my last week at the Chicago Symphony Orchestra I drafted a quick case study on the CSO’s Twitter and Facebook accounts. I thought this… »

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